SHIREEN EBRAHIM
Party President & Founder
Shireen Ebrahim
Enterprise technology, civic leadership and community-focused work.
The IMSTAYING campaign biography describes Shireen Ebrahim as having a background in project implementation, enterprise technology and civic leadership.
Public #ImStaying material identifies her in leadership roles within the organisation and links her to civic and community initiatives.
Background & Experience
01 | Early Life & Background
The campaign biography states that Shireen Ebrahim comes from a family lineage connected to indentured Indian labourers from Gledhow, KwaZulu-Natal.
It describes her as having been raised in Lenasia and presents that environment as formative in her understanding of exclusion, community resilience and everyday social challenges.
The biography also recounts her travelling independently through Johannesburg using minibus taxis and major commuter routes during an earlier period of her life, and frames this experience as part of her direct exposure to the realities faced by ordinary commuters.
02 | Corporate & Technology Experience
The campaign biography states that Shireen Ebrahim built a career spanning project implementation, enterprise technology and large-scale business systems.
It describes her as having worked on complex end-to-end technology and ERP projects involving major South African corporate environments.
The campaign biography further states that she served in project-management adjudication and assessment roles involving high-value corporate execution programmes.
Public #ImStaying material also identifies Ubungcweti Management Services as one of the organisation's affiliates.
03 | #ImStaying Civic Leadership
The campaign biography states that Shireen Ebrahim assumed a leadership role within #ImStaying during 2019 and became involved in strengthening the organisation's internal governance and operational structures.
It presents this period as a transition from a rapidly growing online movement toward a more structured civic organisation.
The current #ImStaying website identifies Shireen Ebrahim as CEO and describes the organisation as focused on social cohesion, collaboration and community support.
Public #ImStaying material states that the platform has reached more than one million South Africans.
04 | Community & Relief Work
#ImStaying has publicly documented involvement in community and disaster-relief initiatives, including humanitarian support connected to the KwaZulu-Natal floods.
The campaign biography also attributes broader relief programmes, community safety initiatives, solar-lighting projects and support for vulnerable residents to the civic network associated with her leadership.
These activities are presented by the campaign as examples of operational experience outside government that it wants to bring into local public administration.
Civic Relief & Community Infrastructure
The Challenge
The campaign biography states that during COVID-19, vulnerable families faced severe economic pressure and weakened access to community support networks.
The Response
According to the campaign biography, Shireen Ebrahim helped build and support community relief networks, disaster-response initiatives, solar-lighting projects and support structures for vulnerable residents.
Stated Results
The campaign attributes a national civic network of approximately 1.2 million people, support initiatives involving vulnerable children, and assistance to community-based organisations across South Africa to this period of activity.
Focus Areas
Community Service
A focus on accessible local support, community problem-solving and civic engagement.
Operational Delivery
The campaign presents a management-led approach focused on execution and measurable municipal outcomes.
Accountability
The campaign framework emphasises regular public reporting, community meetings and measurable service-delivery commitments.
Having managed and supported a large national civic network from outside government, IMSTAYING IMS presents Shireen Ebrahim's experience as part of its case for bringing a management-led approach into Johannesburg local government.
— IMSTAYING IMS Campaign Position